Facebook Messenger & Netflix Stranger Things Day

Facebook Messenger wanted to boost it’s relevance with Gen Z. So, we created a full-funnel social media campaign using the superfan tone to engage with this audience.

The results—hundreds of thousands of impressions and a boost in Messenger usage amongst the younger generations during the campaign.

Facebook Messenger & COP26 International Environment Conference

Created social media that activated Gen Z to engage in a dialogue at the environmental conference, COP26.